Prashant Jain

Prashant Jain

Head of Marketing, NW Europe HP

Day 1 | 3rd March

9:00 AM CASE STUDY: How we created multi-format content using AI to reach and convert customers across social, search and owned channels

  • How can AI tools be used in the content workflow to reduce production time and increase efficiency whilst maintaining tone, accuracy and brand identity?
  • How can you ensure content performance is tracked and optimised to inform smarter creation over time?
  • How can dynamic personalisation be used to tailor messaging and creative to improve engagement and conversion across channels?


Check out the incredible speaker line-up to see who will be joining Prashant.

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