Nora Zukauskaite
Integrated Marketing Director TikTok ShopDay 1 | 3rd March
3:25 PM INTERVIEW: How can you leverage entertainment platforms as a commerce engine to scale digital sales and drive growth by unlocking full funnel value?
- How can you utilise creator-led campaigns to amplify promotional moments and unlock new customer segments which are tougher to reach through traditional digital campaigns for maximum commercial impact?
- How can your content campaigns be directly linked to commerce opportunities through features like product tagging and click to buy CTA’s to further support a seamless purchasing experience?
- How can you leverage entertainment platforms to diversify eCommerce revenue by capturing sales from mobile-native audiences?
- How can businesses use entertainment platforms to drive full-funnel commercial success – from awareness and discovery to loyalty and reorders?
Check out the incredible speaker line-up to see who will be joining Nora.
Download The Latest Agenda