Nick King
Market Research Director AutoTraderDay 2 | 4th March
12:20 PM CASE STUDY: How to leverage behavioral economics to convert hesitant buyers and speed up the path to checkout
- How can you make behavioral data visible to help use confirmation bias and influence customer decision making?
- How can you use reframing to turn ‘risk’ into ‘reward’ and convert hesitant buyers?
- How can new tools such as conversational commerce reduce cognitive load and create a faster path to checkout?
Check out the incredible speaker line-up to see who will be joining Nick.
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