Miracle Inameti-Archibong

Miracle Inameti-Archibong

Product Marketing Lead John Lewis Financial Services

Day 1 | 3rd March

12:25 PM PANEL: How can you update your SEO strategy to turn more searches into sales as AI transforms how consumers shop?

  • How can you effectively influence AI-generated results when traditional keyword tactics no longer guarantee ranking?
  • How can you optimise for AI-generated answers and summaries to maintain brand presence in search experiences that bypass traditional results?
  • How can AI driven tools be used to uncover emerging search trends faster and stay ahead of shifting consumer intent?
  • How can smarter searches that understand shopper intent help you reduce cart abandonment? 

Check out the incredible speaker line-up to see who will be joining Miracle.

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