eTail Connect Spring 2025

25 - 26 February, 2025

Allianz Stadium, London

Meriel Neighbour

Former Head of Global Digital Product Clarks

Former Head of Digital Product, Delivery and Transformation at Clarks, Meriel joined at the beginning of May 2022 to undertake a major overhaul of the eCommerce applications and platforms and commenced a strategic Global eCommerce Transformation programme. Concurrently from the end of November 2022 she took on the global POS overhaul, development and roll out as well as moving from on prem to cloud technology and infrastructure. Prior to joining Clarks, Meriel has undertaken similar transformations on a global scale with iconic British Brands, TedBaker, Selfridges, The Post Office, Hobbs and Matches Fashion. With a passion for the customer, and a love of shopping herself, in store or online, Meriel focusses on a seamless customer experience, whilst ensuring the technology used to support such an operation is modern and fit for purpose.

Day 1 | 25th February

3:35 PM PANEL DISCUSSION: Channelling the power of apps: How can your mobile app help you build strong connections with customers and provide a growing source of revenue?

  • How does your mobile app connect your omnichannel offering and drive visits to physical stores? 
  • How can you use rewards and push notification to increase interactions with existing customers? 
  • What are the key data points that will ensure a personal touch that resonates with customers? 

Check out the incredible speaker line-up to see who will be joining Meriel.

Download The Latest Agenda