David Lockwood

After 22 years at the multi-channel retail coal face, David is as close to a data driven marketing guru as you can get. As Director of Global Marketing at Boden, he managed a 30 strong team with a £70m budget delivering 20% growth and transforming customer recruitment from 60% offline to 60% digital. Before that he was Head of Analytics at Direct Wines, Marketing Director at The Cotswold Company and Head of Marketing at Dream Direct plc. David is a well- known figure in the multi- channel scene recognised by Data IQ 100 as one of the most influential people in a data driven business in 2016.