eTail Connect Spring 2021

24 - 25 February, 2021

Online (GMT)

Angus Jenkins, Head of eCommerce at Figleaves
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Angus Jenkins


Head of eCommerce
Figleaves

Check out the incredible speaker line-up to see who will be joining Angus.

Download The Latest Agenda

DAY 2 – Thursday 25 February 2021

Thursday, February 25th, 2021


9:40 AM INTERVIEW: How can you use personalisation to better reward your customers and make them a loyal advocate of your brand?

  •   What are the best ways to use personalisation to retarget customers based on their propensity to buy?
  •  How can you use social media and ‘new’ technologies to better understand your customer and personalise your offerings?
  •   How to develop capability that allows for mass personalisation at scale
  •  How can you automate personalisation to let you genuinely scale up?
  •   What teams do you need to develop internally to create personalised content and value for each customer?
  •   How to think about the customer across the whole business, not just one brand, to drive more sales and enhance customer experience